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“The imaginary is what tends to become real”*…

Editorial note: your correspondent will be off the grid tomorrow, so (Roughly) Daily will be in “roughly” mode; “daily” service should begin again on Monday.

Surrealism took a hit in the later 20th century. For instance, Susan Sontag suggested that “surrealism can only deliver a reactionary judgment; can make out of history only an accumulation of oddities, a joke, a death trip.” The great designer Milton Glaser averred that “in an age of computer manipulation, surrealism has become banal, a shadow of its former self.”

But (in an excerpt from his fascinating new book, Why Surrealism Matters) Mark Polizzotti argues that it’s relevant still…

Does Surrealism still matter? Has it ever mattered? The question is hardly new, and has been debated practically since the movement was launched. Already in 1930, a mere six years after its brash inauguration, the twenty-something poet René Daumal was cautioning André Breton, Surrealism’s founder, primary theorist, and author of the Manifesto of Surrealism (1924), against the threat of irrelevance through popular acceptance: “Beware, André Breton, of one day figuring in study guides to literary history; whereas if we aspire to an honor, it is to be inscribed for posterity in the history of cataclysms.” (An apt warning, as Breton and many other Surrealists have since figured in quite a few study guides.)

A dozen years later, Breton himself, in exile in the United States during World War II, fulminated to students at Yale University against the “impatient gravediggers” who declared Surrealism over and done. Given that many of the young men in the audience were thinking about their looming draft notices, we can imagine that they, too, were wondering how relevant Surrealism was to their lives at that moment. And today, as Surrealism marks its centennial, and as its fortunes over the past fifty years have risen, fallen, and risen again, it’s a question worth pondering once more.

Indeed, much like the students at Yale, young people of the twenty-first century could hardly be faulted for wondering what a bunch of eccentric writers and artists showing off their dream states could have to do with such pressing concerns as social and racial injustice, a faltering job market, gross economic inequities, the decimation of our civil liberties, questions of gender identity and equality, environmental devastation, education reform, or, once again as I write this, the specter of world war. All the more so in that the word “surreal” has come to stand, in the popular imagination, for a vague cluster of things, a catchall term that runs the gamut from the unnerving to the merely kooky.

The answer is that Surrealism engaged with all of these crises. To cite several examples: The Surrealists’ outspoken critiques of French colonialism and racism share many points in common with current debates about racial equality and social justice. Their opposition to war and the military, dating as far back as World War I, was echoed in protests against France’s involvement in Algeria and America’s war in Vietnam, among others. The frankness with which they addressed sexuality, though this does not airbrush the more than equivocal position of women in the movement, was audacious for its time, and has had lasting echoes in contemporary attitudes. Their skepticism about work is almost a direct pre-echo of today’s Great Resignation…

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… To my mind, Surrealism’s true legacy is less as a forerunner than as a disruptor, something that perpetually challenges the existing paradigms and seeks new forms to maintain its emotional intensity. Or again, as a code-mixer, which takes in elements of its past, present, and projected future and recombines them, reworks them, reimagines them into something new, and then something newer…

One of Surrealism’s main drivers was a refusal of the values that European society tried to force on them. As political beings, they abhorred the bellicose jingoism that came screeching to the forefront during the War of 1914-18, and they felt revulsion not only toward the war itself but also toward the societal status quo that had fostered it, as well as the economic disparities, blatant racism, and intellectual blandness that went with it.

As writers and artists, they repudiated—at least in theory—the careerism and complacency that underscored so much literature and art, and that led to creative stagnation, not to say to a tacit or overt endorsement of the crumbling social contract. By nature, Surrealist works are animated by an emphatic dissociation from the reigning orthodoxy, whether political, societal, or aesthetic…

… the aspect of Surrealism that to me epitomizes why it continues to resonate through changing trends and urgencies is its unwavering belief that the marvels it sought were a force for universal emancipation, within everyone’s reach. The aim was to tap into previously unsuspected resources and unleash the potential we all possess for wonder, invention, and salutary rage.

Otherwise put, Surrealism’s importance lies not so much in the works it produced as in the attitudes underlying them. Those who equate the movement with names such as Salvador Dalí, Joan Miró, Yves Tanguy, Paul Eluard, and Robert Desnos might find this surprising. But though Surrealism is now generally considered a movement in literature and the arts, and while its principal members indeed used artistic means, their initial impulses were mainly philosophical, political, and experimental.

Breton, a former medical student who had studied neurology and psychiatry, defined it with scientific tonalities as “psychic automatism in its pure state, by which one proposes to express… the actual functioning of thought.” Surrealism in its essence tends not toward aesthetics but toward a radical new means of seeing the world, even a set of ethical guideposts…

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More than any other intellectual current of modern times, Surrealism posited a world that could embrace, equally and indivisibly, the violence of rebellion and the passion of creation. This book aims to parse out what is living and what is dead in Surrealist ideas, what is vibrant and what stale; to evaluate why, and whether, the revolution that Surrealism sought to foment can still claim the qualifier, as one of its tracts put it nearly a century ago, of “first and always.”

The legacy of one of the 20th century’s most innovative artistic movements: “Permanent Newness: Surrealism at 100,” in @lithub.

* André Breton

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As we wrestle with reality, we might send dream-like birthday greetings to David Lynch; he was born on this date in 1946. A filmmaker, painter, visual artist, musician, and actor, he is best known for his films– Eraserhead (1977), The Elephant Man (1980), Dune (1984), Blue Velvet (1986), Wild at Heart (1990), Lost Highway (1997), Mulholland Drive (2001), and Inland Empire (2006)– and for the series Twin Peaks (co-created and co-written with Mark Frost).

Critic Pauline Kael labeled him “the first populist surrealist.”

Bonus: “I Found David Lynch’s Lost Dune II Script.”

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Written by (Roughly) Daily

January 20, 2024 at 1:00 am

“I would drive on streets that were one-way and think, ‘Why are they all honking at me?'”*…

Lachan Summers decodes the “language” of Mexico City’s streets…

Anyone who spends time in Mexico City will spend much of it in traffic. One of the most clogged cities in the world, residents will lose on average 158 hours per year to congestion on the road (Ortego et al 2021). In recent years, the city government has sought to limit the number of cars that take to the streets each day, but these efforts have largely targeted poorer people who travel from their homes in the city’s outskirts to their workplaces in the centre, rather than those who live and drive short distances in wealthy, congested regions (Guerra and Reyes 2022). So, gridlock continues apace…

Mexico City’s streets have a peculiarly large number of endemic sounds (Alba Vega and Rodríguez 2022). When I bring up street sounds with my friends, we invariably begin listing all we can, often reaching 15 or 20 unique sounds that can be heard on Mexico City’s streets on any given day. We can add to this the symphony of expressive honks that echo along the city’s brimming streets. With the thickening traffic, the sound of the street increases exponentially, each new car adding to the din while demanding auditory escalation from other motorists. Although the traffic might be stationary, its sound will still travel, overflowing the streets to amble through parks, markets, and the most buffered corners of the city’s apartments. Even if you’re not on Mexico City’s streets, you never really leave them.

Riding my bike through its traffic over the last five years, I’ve learned by force Mexico City’s wide vocabulary of horns. Being able to identify that different vehicles use different honks and toots, and knowing that these will vary according to infrastructure, conditions, weather, time of day, and part of the year, is what Steven Feld (1996) calls “acoustemology”: a portmanteau of “acoustic” and “epistemology” that names a sonic way of knowing the world. As sonic practices and expectations accumulate socially and historically, undifferentiated noise becomes differentiated sounds, and Mexico City’s streets transform from cacophony to systematic commotion. So, in the interest of systematic knowledge (and public safety), this essay tabulates the streets’ honks into a taxonomy of cláxones [horns], a “claxonomy” of Mexico City’s traffic.

Taxonomies are a peculiar form of knowledge production. Lorraine Daston (2004) shows in her history of botany that taxonomies often use holotypes, which combine the range of peculiarities a species might exhibit into an ideal specimen that has never existed. Concrete abstractions, this attention to minute detail is not only a catalogue of diversity but, as Foucault pointed out long ago, a mode of adjudicating difference that generates an overarching sense of order. By assuming the world to be rational, the taxonomic mind is deeply functionalist–famously, the Russian chemist Dmitry Mendeleev left gaps in his 1869 Periodic Table of Elements for the yet-unknown elements a coherent world would require (Neale, Phan, and Addison 2019). 

In their pursuit of the world’s universal order, taxonomists seek a universal language that avoids the problem of synonymy–multiple names for the same thing–while their critics point to the hubris of believing that the world’s multitudes could be, in G.K. Chesterton’s (1904) words, represented by a “system of grunts and squeals”…

In the spirit of classical taxonomy, this essay arbitrarily selects a series of common honks to assert an overarching system of meaning shared by people on Mexico City’s streets. While it might sound cacophonous, that residents can distinguish the meaning of each horn shows we’re far from Babel; motorists’ improvisations are a vocabulary emergent from the demands made by a megacity that is, in Dean Chahim’s (2022) memorable phrasing, “governed beyond capacity”. As residents loudly fill the void left by the state with new apparatuses of meaning and management, convention replaces rule so people can keep moving… 

Complete with illustrative sounds files: “A Claxonomy of Mexico City’s Traffic,” in @allegra_lab via @TheBrowser.

* Sandra Cisneros

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As we tackle taxonomy, we might spare a thought for Errett Lobban “E. L.” Cord; he died on this date in 1974. A race car driver, mechanic, and car salesman, he was offered the opportunity to manage the dying Auburn Automobile Company in 1924. By 1928 he controlled Auburn, which by 1931 was the 13th largest seller of autos in the United States. The acquisitive Cord founded the Cord Corporation in 1929 as a holding company for over 150 companies he controlled, mostly in the field of transportation. The corporation controlled the Auburn Automobile Company, which built the Auburn and Cord automobiles; Lycoming Engines; Duesenberg Inc.; New York Shipbuilding; Checker Motors; Stinson Aircraft Company; and American Airways (later American Airlines), amongst other holdings.

After a 1937 investigation by the Securities and Exchange Commission into his dealings in Checker Cab stock, Cord sold the Cord Corporation to the Aviation Corporation and retired to Los Angeles… where he earned even more millions in real estate, and then in broadcasting: Cord owned several of the first radio and television stations in California and later Nevada, where he moved in the 1940s. In the call letters of his Los Angeles radio station, KFAC, the A.C. stands for Auburn Cord. In Reno, Cord established KCRL-TV and radio in the 1950s and operated it for more than 25 years. The ‘CRL’ in the station’s call letters stood for “Circle L”—a ranch Cord owned in the Nevada desert.

Cord on the cover of Time magazine, January 18, 1932 (source)

“Cleveland Rocks”*…

How can a city change its image? Vince Guerrieri unspools the complete account of one city’s infamous attempt…

No city fits a punchline quite like Cleveland. “In every country, they make fun of city,” comedian Yakov Smirnoff once said. “In U.S., you make fun of Cleveland. In Russia, we make fun of Cleveland.”

It goes back even longer. Rowan and Martin’s Laugh-In once claimed that Velveeta can be found in the gourmet section of Cleveland supermarkets. “What’s the difference between Cleveland and the Titanic?” Johnny Carson asked on The Tonight Show. “Cleveland has a better orchestra.”

Unfair? Cleveland can be a target-rich environment. The city’s sports teams vacillate between hilarious ineptitude (there’s a reason Major League was set there) and being just good enough to get fans’ hopes up. Fans got drunk and rioted on Ten-Cent Beer Night. In a ceremonial “ribbon-cutting” involving an acetylene torch and a bar of metal, Mayor Ralph Perk accidentally lit his hair on fire. His wife Lucille once declined an invitation to the White House, saying it was her bowling night. The city nearly defaulted on its loans in the late 1970s.

Cleveland became known as an industrial wasteland for frequent fires on the Cuyahoga River. That was a little unfair: In an 18-month span from 1968–69, the Rouge River in Detroit and the Buffalo River in New York also caught fire. But it was the Cuyahoga that Randy Newman wrote a song about.

In 1986, the Cleveland United Way, for its annual fundraiser, wanted to garner some positive publicity for the city, and planned a balloon launch on Public Square. Not just any balloon launch, either, but the biggest balloon launch in human history—they were shooting for a Guinness World Record.

If you’ve heard of Balloonfest ‘86, you’ve heard all about how terrible it was. A cold front blew in, keeping balloons from reaching their intended heights and destination, instead littering the city’s highways and lakefront. Some accounts even call it fatal for two boaters on Lake Erie. Neil Zurcher, a Cleveland journalist, included the balloon launch in his book Ten Ohio Disasters, right up there with the Who concert stampede in Cincinnati, the Xenia tornadoes, and the Silver Bridge collapse. Among the wares sold by Cleveland’s T-shirt–industrial complex is a shirt that boasts, “I survived Balloonfest.”

But has history done Balloonfest dirty? Was it really as bad as everyone says?…

Fascinating: “Balloonfest Made Cleveland A Laughingstock. Did It Deserve It?” from @vinceguerrieri in the always illuminating @DefectorMedia.

* Ian Hunter (on his 1979 album You’re Never Alone with a Schizophrenic); also well-known via the cover by The Presidents of the United States of America that was the theme song of The Drew Carey Show.

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As we study stunts, we might recall that it was on this date in 1987 that what had been a series of shorts running in The Tracey Ullman Show debuted on Fox as a 30-minute animated comedy– The Simpsons.

Now in its 35th season, the show has won dozens of awards, including 35 Primetime Emmy Awards, 34 Annie Awards, and 2 Peabody Awards. Homer’s exclamatory catchphrase of “D’oh!” has been adopted into the English language, and The Simpsons has had a powerful influence on many other later adult-oriented animated– and live-action– sitcoms.

Written by (Roughly) Daily

December 17, 2023 at 1:00 am

“In the nineties, culture jamming has been used extensively for the subversion of advertising and brand culture”*…

Season 4, Episode 26, “Triumph of the Bill.” a parody of once-omnipresent Absolut Vodka ads (an Absolut bottle with a halo on it and the slogan ABSOLUT PERFECTION). Here, a vodka bottle is superimposed over the wreckage of the Oklahoma City bombing, at that point the deadliest terrorist attack on U.S. soil.

In the 1990s, a group of radical artists smuggled political messages into Melrose Place…

… Watch enough episodes of Melrose Place and you’ll notice other very odd props and set design all over the show. A pool float in the shape of a sperm about to fertilize an egg. A golf trophy that appears to have testicles. Furniture designed to look like an endangered spotted owl.

It turns out all of these objects, and more than 100 others, were designed by an artist collective called the GALA Committee. For three years, as the denizens of the Melrose Place apartment complex loved, lost, and betrayed one another, the GALA Committee smuggled subversive leftist art onto the set, experimenting with the relationship between art, artist, and spectator. The collective hid its work in plain sight and operated in secrecy. Outside of a select few insiders, no one—including Aaron Spelling, Melrose’s legendary executive producer—knew what it was doing.

The project was called In the Name of the Place. It ended in 1997. Or, perhaps, since the episodes are streamable, it never ended. Twenty-five years later, discovering this project while researching a book about the culture wars of the late 20th century, I was left with several questions: Who were these people? Is what they made art? Did it matter? And how in the hell did they get away with it for so long?

Television,” Mel Chin [see here] told me, “is the modern cathode ray etching products into our brains.” Chin is the MacArthur “genius grant”–winning artist who was the mastermind behind the GALA Committee. On the phone from North Carolina, where he now lives and works, he explained the confluence of factors that led to him making secret art for a blockbuster prime-time soap opera…

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… Over Melrose Place’s fourth and fifth seasons, the GALA Committee wound up smuggling more than 100 pieces of subversive art—VHS boxes marked STD, a baby’s crib mobile designed to look like an enormous remote control, a painting of “fireflies” based on the U.S. military’s bombing of Baghdad—onto American television screens. Some of the artworks were quite small—a cigar box that couldn’t be opened, for example, symbolically referencing the Cuban embargo—but some were massive. GALA went to the set of Shooters, the local watering hole frequented by the show’s characters, and relabeled all of its liquor bottles with works meant to document the intertwined histories of slavery, agribusiness, and alcohol in the United States. The committee designed an ad campaign for D&D called “Family Values,” which featured silhouettes of same-sex couples with children. (The “campaign” won the character of Billy a fictional advertising award.) Over those two and a half years, nearly every Melrose Place episode contained some large or small political statement, crafted by contemporary artists, tucked into shots with the show’s bombshells and hunks as they faked blindness, abruptly drowned, and tricked one another into thinking they had epilepsy…

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… It is very seldom that we get the opportunity to see art in its original context. When we go to a museum, we are viewing work that was originally intended for religious spaces, or Parisian salons in the 19th century, or the Leo Castelli Gallery at 4 E. 77th St. in Manhattan. Yet you can experience In the Name of the Place in its original context right now: Just stream an episode of Melrose Place from the show’s fourth or fifth season. Knowing what to look for transforms both the art project and the TV show that incubated it. Instead of a series of random curios, what emerges is a surreal embedding of the subtext of 1990s American life into the urtext of 1990s America: the American unspoken, slipped into the biggest, brightest, blondest version of America there was.

Soap operas have always been vehicles for our anxieties about marriage, domestic life, the workplace, and whether we could trust—or truly know—one another. In Melrose Place, those anxieties manifested in delicious plot twists, but the origins of those anxieties—the tyranny of heteronormativity, the AIDS crisis, the legacy of slavery—also popped up, subliminally but repeatedly, in a hundred or so mysterious, often hilarious objects. It’s as if the characters are dreaming, as if all of us are dreaming, and our subconscious keeps trying to show us something: something we could see, if only we could pay close enough attention…

Season 5, Episode 9, “Farewell, Mike’s Concubine.” One takeout bag sported the ideogram for human rights alongside the one for turmoil, the euphemistic term used by the government during the Tiananmen Square massacre. Another read “Stolen artifacts, national treasure,” a reference to colonial looting.

The remarkable story of “The Virus Inside Your TV,” by @parabasis in @Slate. Eminently worth reading in full.

* Paolo Pedercini (source)

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As we plant Easter eggs, we might recall that it was on this date in 1981 that NBC aired a made-for-TV movie, The Steeler and the Pittsburgh Kid, which was based on a commercial Mean Joe Greene had done for Coca-Cola two years earlier. 

In the ad, a young boy offers the football player a Coke after he loses the game. As a thank you, the player tosses his sweaty jersey to the kid. Considered one of the best commercials of all time, the film expanded the story so that Greene and some of his teammates adopt the boy (played by Henry Thomas, who would later star in E.T. The Extraterrestrial). 

Possessed of the cloying sweetness of Original Coke, it is, as far as we know, free of covert political messages.

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“Humanity is acquiring all the right technology for all the wrong reasons”*…

Further to yesterday’s post on the poverty created by manufacturing displacement, and in the wake of the sturm und drang occasioned by the coup at OpenAI, the estimable Rana Foroohar on the politics of AI…

… Consider that current politics in the developed world — from the rise of Donald Trump to the growth of far right and far left politics in Europe — stem in large part from disruptions to the industrial workforce due to technology and globalisation. The hollowing out of manufacturing work led to more populist and fractious politics, as countries tried (and often failed) to balance the needs of the global marketplace with those of voters.

Now consider that this past summer, the OECD warned that white-collar, skilled labour representing about a third of the workforce in the US and other rich countries is most at risk from disruption by AI. We are already seeing this happen in office work — with women and Asians particularly at risk since they hold a disproportionate amount of roles in question. As our colleague John Burn-Murdoch has charted [image above], online freelancers are especially vulnerable.

So, what happens when you add more than three times as many workers, in new subgroups, to the cauldron of angry white men that have seen their jobs automated or outsourced in recent decades? Nothing good. I’m always struck when CEOs like Elon Musk proclaim that we are headed towards a world without work as if this is a good thing. As academics like Angus Deaton and Anne Case have laid out for some time now, a world without work very often leads to “deaths of despair,” broken families, and all sorts of social and political ills.

Now, to be fair, Goldman Sachs has estimated that the productivity impact of AI could double the recent rate — mirroring the impact of the PC revolution. This would lead to major growth which could, if widely shared, do everything from cut child poverty to reduce our burgeoning deficit.

But that’s only if it’s shared. And the historical trend lines for technology aren’t good in that sense — technology often widens wealth disparities before labour movements and government regulation equalise things. (Think about the turn of the 20th century, up until the 1930s). But the depth and breadth of AI disruption may well cause unprecedented levels of global labour displacement and political unrest.

I am getting more and more worried that this is where we may be heading. Consider this new National Bureau of Economic Research working paper, which analyses why AI will be as transformative as the industrial revolution. It also predicts, however, that there is a very good chance that it lowers the labour share radically, even pushing it to zero, in lieu of policies that prevent this (the wonderful Daron Acemoglu and Simon Johnson make similar points, and lay out the history of such tech transformation in their book Power and Progress…

We can’t educate ourselves out of this problem fast enough (or perhaps at all). We also can’t count on universal basic income to fix everything, no matter how generous it could be, because people simply need work to function (as Freud said, it’s all about work and love). Economists and political scientists have been pondering the existential risks of AI — from nuclear war to a pandemic — for years. But I wonder if the real existential crisis isn’t a massive crisis of meaning, and the resulting politics of despair, as work is displaced faster than we can fix the problem…

Everyone’s worried about AI, but are we worried about the right thing? “The politics of AI,” from @RanaForoohar in @FT.

See also: Henry Farrell‘s “What OpenAI shares with Scientology” (“strange beliefs, fights over money, and bad science fiction”) and Dave Karpf‘s “On OpenAI: Let Them Fight.” (“It’s chaos… And that’s a good thing.”)

For a different point-of-view, see: “OpenAI and the Biggest Threat in the History of Humanity,” from Tomás Pueyo.

And for deep background, read Benjamin Labatut‘s remarkable The MANIAC.

* R. Buckminster Fuller

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As we equilibrate, we might recall that it was on this date in 1874 that electrical engineer, inventor, and physicist Ferdinand Braun published a paper in the Annalen der Physik und Chemie describing his discovery of the electrical rectifier effect, the original practical semiconductor device.

(Braun is better known for his contributions to the development of radio and television technology: he shared the 1909 Nobel Prize in Physics with Guglielmo Marconi “for their contributions to the development of wireless telegraphy” (Braun invented the crystal tuner and the phased-array antenna); was a founder of Telefunken, one of the pioneering communications and television companies; and (as the builder of the first cathode ray tube) has been called the “father of television” (shared with inventors like Paul Gottlieb Nipkow).

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