(Roughly) Daily

Posts Tagged ‘Matt Webb

“The street finds its own uses for things”*…

Your correspondent is off again, this time across borders and for a little longer that my last few absences; regauler service should resume around April 19…

The estimable Matt Webb on an approach to thnking more comprhensively and creatively about the ultimate impacts of and given innovation…

… I recently learnt about twig, which is a biotech startup manufacturing industrial chemicals using custom bacteria.

The two examples they cite: palm oil which is used in lipstick but displaces rainforests; isoprene which is used to make tyres but comes from fossil fuels.

What if instead you could engineer a strain of bacteria to bulk produce these chemicals sustainably?

The capabilities are present in the metabolic pathways. So that’s what twig does. At scale, is the promise.

  1. I hadn’t realised this kind of biotech had gotten to commercialisation! And in London too. Good stuff.
  2. What Are The Civilian Applications?

What Are The Civilian Applications? is of course a Culture ship name, a GSV (General Systems Vehicle) from The Use of Weapons by Iain M. Banks.

It is also an oblique strategy we deployed regularly in design workshops back in the day at BERG, introduced (I think? Gang please correct me if I’m wrong) by long-time design leader and friend Matt Jones. That’s his project history. Go have a read.

Let me unpack.

Oblique Strategies (a history) by Brian Eno and Peter Schmidt, 1975: a deck of approx 100 cards, each of which is a prompt to bump you out of a creative hole.

For example:

Honor thy error as a hidden intention

Or:

Discard an axiom

And so on.

In product invention, which is kinda what we did at BERG and kinda what I do now, it’s handy to carry your own toolkit of prompts. So I adopted What Are The Civilian Applications? into my personal deck of oblique strategies.

Therefore.

What would do you with engineered bacteria that can make palm oil or whatever, if it were cheap enough to play with, if the future were sufficiently distributed, if we all had it at home?

Like, it’s a good question to ask. What would civilians do with engineered bacteria?

Tomato soup.

Instead of buying tomato soup at the store, I’d have a little starter living in a jar. A bioreactor all of my own, and I’d fill it with intelligently designed bacteria that eat slop and excrete ersatz Heinz tomato soup.

I’m not 100% sure what “slop” is in this context. The food I mean. Maybe the bacteria just get energy from sunlight, fix carbon from the air, and I drop in a handful of vitamin gummies or fish flakes every Monday?

A second oblique strategy adopted into my personal deck over the years:

A good science fiction story should be able to predict not the automobile but the traffic jam,” by Frederik Pohl. As previously discussed re a national drone network.

Let’s say I can go to the store and buy a can of Perpetual Heinz, or however they brand it. A can with a sunroof on the top and a tap on the side that I keep in the garden and I can juice it for soup once a week for a year, or until the bacterial population diverges enough that I’m at risk of brewing neurotoxins or psychedelics or strange and wonderful new flavours or something.

Heinz is not going to like that, economically. They’ll require me to enrol in some kind of printer and printer ink business model where I have to subscribe to the special vitamin pills to keep (a) the soup colony alive and (b) their shareholders happy.

Which will end up being pricey, like the monthly cash we all pay out to mutually incompatible streaming services. Demand will arise for black market FMCGs on the dark web. Jars of illegal Infinite Coca Cola that only requires the cheap generic slop and it tastes just the same.

So I love to play with these strategies and imagine what the world might be like. Each step makes a sort of sense yet you end up somewhere fantastical – that’s the journey I want to take you on in text, too. Then the game, in product invention, is to take those second order possibilities and bring them back to today. (I’m giving away all my secrets now.)

But I prefer cosier, more everyday futures:

Grandma’s secret cake recipe, passed down generation to generation, could be literally passed down: a flat slab of beige ooze kept in a battered pan, DNA-spliced and perfected by guided evolution by her own deft and ancient hands, a roiling wet mass of engineered microbes that slowly scabs over with delicious sponge cake, a delectable crust to be sliced once a week and enjoyed still warm with cream and spoons of pirated jam.

A small jar of precious, proprietary cake ooze handed down parent to child, parent to child, together with a rack filled with the other family starter recipes, a special coming of age moment, a ceremony…

Thinking broadly and deeply about the implications of innovations: “What Are The Civilian Applications?” from @genmon.fyi.

(Image above: source)

* William Gibson

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As we ponder the particulars of progress, we might spare a thought for Francis Bacon– the English Renaissance philosopher, lawyer, linguist, composer, mathematician, geometer, musician, poet, painter, astronomer, classicist, philosopher, historian, theologian, architect, father of modern empirical science (The Baconian– aka The Scientific– Method), and patron of modern democracy, whom some allege was the illegitimate son of Queen Elizabeth I of England (and other’s, the actual author of Shakespeare’s plays). He died on this date in 1561… after (about a month earlier) he had stuffed a dressed chicken with snow to see how long the flesh could be preserved by the extreme cold. He caught a cold and perished from its complications.

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Written by (Roughly) Daily

April 9, 2025 at 1:00 am

“The strength of a family, like the strength of an army, lies in its members’ loyalty to each other”*…

Here’s an exchange on Twitter that illustrates the new schism in politics, from May 2020:

– Michael Gove, UK government minister: Caring for your wife and child is not a crime. (On the topic of an advisor breaking the law on lockdown.)

Commentary from John Holbo, philosophy professor: It really is astonishing how true it is. Conservatism says the law protects in-group members without binding them; while binding out-group members, not protecting them. Mafia logic all the way up and down.

Is it ok to put your family, or your tribe, above the law?

Unlike Holbo, I don’t believe that answering “yes” to that question is a particular conservative or right wing trait. It’s a question that different people will answer differently; it’s a new axis on the political map. Perhaps it’s the new axis.

The Political Compass has been a pretty good model as long as I’ve been politically aware.

(Caveats: I’ve only been paying attention to politics since the early 1990s. And when I look back to say, the 1960s, before the free market ideology took hold, the right seemed way happier to promote state intervention. So I don’t know how it felt back then.)

There are two axes, and you can take a test and end up somewhere on this grid:

Social: authoritarian vs libertarian

Economic: left vs right

But this implies that there’s a kind of universality to policy: it presupposes that everyone is treated the same.

What if that no longer holds true?

The term oikos has framed my thinking for a while. A few years back I read Benjamin Peter’s How Not to Network a Nation which is a great look at why there was never a successful Soviet internet, despite many attempts between 1959 and 1989. From the blurb on the back, the book argues that the American ARPANET took shape thanks to well-managed state subsidies and collaborative research environments, while the Soviet network projects stumbled because of unregulated competition among self-interested institutions, bureaucrats, and others.

Here’s the passage that grabbed my attention (p194 of my edition)

Consider the language of Hannah Arendt’s The Human Condition – a landmark work of political theory that introduces its disenchantment with normative liberal values with a discussion of Sputnik and the nuclear age, the two ingredients that, once combined, could spell instantaneous planetary annihilation. For Arendt, the distinction between the public and the private is not the liberal economic opposition of the public state and the private market but a classical (Aristotelian) distinction between the public as an expression of the polis (where actors gather “to speak and act together”) and the private as an expression of the oikos (Greek for household and the root of the word economy) (where actors inhabit a domain of animal necessity and are compelled to pursue their own interests for their survival).

So this stuck in my head, and here’s my crude, way-over-simplified way of thinking about it as a framework:

– an oikos view is: it’s morally preferable to favour “people like me”

– a polis view is: it’s morally preferable to treat everyone equally

I was initially baffled when, in 2019, the Brexit Party announced its only non-Brexit political policy: the abolition of inheritance tax. (See the announcement on Twitter.)

Why should this be sole additional policy? Why not remain silent? The oikos vs polis framework helped me. “Brexit” is a classic oikos preference: this country matters more than this bigger union, it says. And if Brexit is the macro, then removing inheritance tax is the micro: tribe over state.

But I want to be clear: oikos is not bad. Like any political preference, it can be wielded for good and ill.

Community is an oikos value! Neighbourhood is an oikos value! Closing the streets to city traffic so kids can play, that’s an oikos value! Mutuality and cooperative organisations… traditionally left wing, but elements of oikos there. EastEnders, the long-running British TV soap about fierce family loyalties: oikos.

The old English aristocracy: that’s oikos all over. As The Institutional Revolution points out… the aristocracy was an economic adaption to a world without reliable communications or measurement. To function, that world required high trust relationships and ways to bind people into high trust relationships. The aristocracy met that challenge for 300 years – and its values of loyalty, honour, family, and so on are oikos values: trust and defend my group over any other allegiance.

Now the right wing ruling class of the UK is closely connected with those old aristocratic families. Is it any wonder they continue to display oikos culture?

Anyway, my conclusion was that oikos is independent of left vs right; independent of owner class vs labour class; independent of being socially liberal or authoritarian…

Self-interest: oikos. Solidarity: polis. (Though it strikes me that fighting the climate crisis will require framing the solution in terms of self-interest too.)

For me, this helps explain the recent election results (where the Tory party was not punished for Johnson’s self-interest) and also the coalition of wealthy elite and working class that carried the “Leave” vote for Brexit…

Perhaps the value of the polis needs to be shored up. Solidarity, equality in the eyes of the law, utilitarianism: these are ideas that need to be re-established.

The right has claimed oikos for its own. That makes sense: it’s a natural fit for neoliberalism (free market economics), and also for small government (because you should look after your own). But I don’t believe this necessarily has to be the case. What should the left fight for in an oikos world? A vital question.

Matt Webb (@intrcnnctd) with a provocative reframing of the political landscape: “Oikos vs polis: a new (but old) axis on the political map.”

See also Cory Doctorow in a similar vein: “Mafia Logic.”

[image above: source]

* Mario Puzo

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As we remind ourselves that the human race is a family, we might recall that it was on this date in 1527 that Florentines expelled the Medici (for the second time) and (re-)established a republic. But, with the siupport of both Emperor Charles V and Pope Clement VII (Giulio de Medici), the Medici in 1532 became hereditary dukes of Florence, and in 1569 Grand Dukes of Tuscany, and ruled Florence (and much surrounding territory) for two more centuries. 

View of Florence by Hartmann Schedel, published in 1493

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Written by (Roughly) Daily

May 16, 2021 at 1:01 am

“The tribalizing power of the new electronic media, the way in which they return to us to the unified fields of the old oral cultures, to tribal cohesion and pre-individualist patterns of thought, is little understood”*…

Nokia was dominant in mobile phone sales from 1998 to around 2010. Nokia’s slogan: Connecting people.

It was amazing to connect with people in the late 90s/early 2000s. I don’t think we were lonely exactly. But maybe meeting people was somewhere between an opportunity, something novel, and, yes, a need – suddenly it was possible to find the right person, or the right community.

So, the zeitgeist of the early 2000s.

I ran across a previous zeitgeist in an article about Choose Your Own Adventure books. They appeared and became massively popular at the same time as text adventure computer games, but neither inspired the invention of the other. How? The real answer may lie far deeper in the cultural subconscious … in the zeitgeist of the 1980s.

1980s: you.

2000s: connection.

2020s: ?

Zeitgeists don’t lead and zeitgeists don’t follow.

I think when we spot some kind of macro trend in establishment consumer ads, it’s never going to be about presenting people with something entirely new. To resonate, it has to be familiar – the trajectory that the consumer is already on – but it also has to scratch an itch. The brand wants to be a helpful fellow traveller, if you like.

I wonder what the zeitgeist of the 2020s will be, or is already maybe. What deep human need will be simultaneously a comfort and an aspiration? There should be hints of it in popular culture already. (If I knew how to put my finger on it, I’d be an ad planner.)

If I had to guess then it would be something about belonging.

There was a hint of this in Reddit’s 5 second Super Bowl commercial which went hard on one their communities, r/WallStreetBets, ganging up to bring down hedge funds. Then we’ve got a couple of generations now who grew up with the idea of fandoms, and of course conspiracy theories like QAnon too. If you squint, you can kind of see this in the way Tesla operates: it’s a consumer brand but it’s also a passionate, combative cause.

Belonging to a tribe is about identity and strength, it’s solace and empowerment all at once. And also knowledge, certainty, and trust in an era of complexity, disinfo, and hidden agendas.

Given that backdrop, it’s maybe unsurprising that the trend in software is towards Discord servers and other virtual private neighbourhoods. But how else will this appear? And is it just the beginnings of something else, something bigger?

1980s (you), 2000s (connection). What’s the 2020s zeitgeist?” From Matt Webb (@genmon)

* Marshall McLuhan

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As we double down on diversity, we might send well-connected birthday greetings to Joseph Carl Robnett Licklider; he was born on this date in 1015. Better known as “J.C,R.” or “Lick,” he was a prominent figure in the development of computing and computer science. He was especially impactful Considered the “Johnny Appleseed” of computing, he planted many of the seeds of computing in the digital age– escpecially via his idea of a universal computer network to easily transfer and retrieve information which his successors developed into the internet.

Robert Taylor, founder of Xerox PARC‘s Computer Science Laboratory and Digital Equipment Corporation‘s Systems Research Center, noted that “most of the significant advances in computer technology—including the work that my group did at Xerox PARC—were simply extrapolations of Lick’s vision. They were not really new visions of their own. So he was really the father of it all.”

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Written by (Roughly) Daily

March 11, 2021 at 1:01 am