(Roughly) Daily

Posts Tagged ‘road atlas

“We’re all pilgrims on the same journey but some pilgrims have better road maps”*…

Tis the season for road trips. These days, we tend to navigate via Google Maps; but for centuries, travelers relied on road atlases. From the Bodleian Library‘s Map Room, a wonderful example from the 18th century…

As a general rule we do not fold our atlases in half. It would be bad for them, and probably quite difficult. This is a rare example of an atlas that was designed to be folded in half.

It’s an early road atlas to be carried while traveling. When the soft, rather tattered brown leather covers are opened, it reveals that a previous owner has made some notes of place names and distances in the inside of the cover.

The book itself could be folded or rolled, making it smaller and more portable. It is Thomas Kitchin’s Post-chaise companion, and dates from 1767. It has clearly grown accustomed to being folded in half, as can be seen from the weights required to hold it open for photography:

The very earliest road atlases date from the seventeenth century. Previously travellers relied on road books, lists of names that would enable them to ask the way from one town to the next. Arguably the first road atlas was produced by Matthew Simmons in the 1630s, with triangular distance tables (like those sometimes found in modern road atlases) and very tiny maps. The big innovation was John Ogilby’s Britannia in 1675, which used strip maps to show the major roads throughout Great Britain in unprecedented detail; this design continued to be copied for over a century, as can be seen here. Britannia was however a large volume, too bulky to transport easily.

Perhaps surprisingly, it was around fifty years after the publication of Britannia before smaller, more portable versions were produced, and then rival versions by three different publishers appeared around the same time in the 1720s; one of these, by Emanuel Bowen, was reissued in multiple editions into the 1760s. Thomas Kitchin, who produced this work, had been apprenticed to Bowen, and had married Bowen’s daughter before setting up as an independent mapmaker, embarking on a long, prolific and successful career, and being appointed Hydrographer to George III.

Although many road atlases of this period survive, the binding is what makes this one unusual. Its appearance caused a certain amount of excitement in the Map Room as some of us had heard of road atlases being made to this design, but had never seen one before. Unsurprisingly the soft backed versions are less likely to have survived, being less robust and more heavily used than the hardbacks. The fact that this one has the notes relating to a previous owner’s journeys makes it additionally interesting…

A traveler’s companion: “On the road,” at @bodleianlibs.

* Nelson DeMille

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As we plan a route, we might ponder a very specific path, recalling that today– and every June 16– is Bloomsday, a commemoration and celebration of the life of Irish writer James Joyce, during which the events of his novel Ulysses (a modern classic set on this date in 1904) are relived: Leopold Bloom goes about Dublin, James Joyce’s immortalization of his first outing with Nora Barnacle, the woman who would eventually become his wife.

The first Bloomsday was observed on the 50th anniversary of the events in the novel, in 1954, when John Ryan (artist, critic, publican and founder of Envoy magazine) and the novelist Brian O’Nolan organized what was to be a daylong pilgrimage along the Ulysses route. They were joined by Patrick Kavanagh, Anthony Cronin, Tom Joyce (a dentist who, as Joyce’s cousin, represented the family interest), and AJ Leventhal (a lecturer in French at Trinity College, Dublin).

 The crew for the first Bloomsday excursion

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Written by (Roughly) Daily

June 16, 2023 at 1:00 am

“The turning points of lives are not the great moments. The real crises are often concealed in occurrences so trivial in appearance that they pass unobserved.”*…

What’s true of threats is also true of opportunities. Could Ford’s new truck be the pivot to a new, greener personal transportation future?

As the top-selling model line in the U.S. for 40 years, Ford Motor Co.’s F-Series pickups hold special weight in the auto ecosystem. The lineup, led by the F-150, generates more than $40 billion in annual revenue. Only one other U.S. product—Apple Inc.’s iPhone—tops F-Series sales.

Given this, Ford’s decision to electrify the F-150 stands as one of the boldest strategic decisions in 21st century business. An electric F-150, more than any other vehicle, will persuade rural America to go green, leading the way for almost every automaker that finds itself challenged by the electric transition.

Costs for Lightning owners will be considerably lower than for those owning the F-150. The $39,974 base price (factoring in federal subsidies) is 17% less than that of an entry-level F-150, according to Atlas Public Policy.

Operating costs are lower too…

The most highly anticipated EV is about to hit the U.S. market — and raise the stakes for automakers’ efforts to cut emissions: “How Ford’s Electric F-150 Pickup Truck Will Cut Carbon Pollution,” from @business.

* George Washington

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As we plug in, we might recall that it was on this date in 1924 that map and travel publisher Rand McNally published the first edition of Auto Chum, which went on to become the best-selling Rand McNally Road Atlas.

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