(Roughly) Daily

Nineteen years ago, in his third annual call for answers to an Annual Question, John Brockman asked members of the Edge community what they believed to be “today’s [2000’s] most important unreported story.” The remarkable Howard Rheingold (@hrheingold) answered in a way that has turned out to be painfully prophetic…

The way we learn to use the Internet in the next few years (or fail to learn) will influence the way our grandchildren govern themselves. Yet only a tiny fraction of the news stories about the impact of the Net focus attention on the ways many to-many communication technology might be changing democracy — and those few stories that are published center on how traditional political parties are using the Web, not on how grassroots movements might be finding a voice…

Every communication technology alters governance and political processes. Candidates and issues are packaged and sold on television by the very same professionals who package and sell other commodities. In the age of mass media, the amount of money a candidate can spend on television advertising is the single most important influence on the electoral success. Now that the Internet has transformed every desktop into a printing press, broadcasting station, and place of assembly, will enough people learn to make use of this potential? Or will our lack of news, information, and understanding of the Net as a political tool prove insufficient against the centralization of capital, power, and knowledge that modern media also make possible?…

The political power afforded to citizens by the Web is not a technology issue. Technology makes a great democratization of publishing, journalism, public discourse possible, but does not determine whether or not that potential will be realized. Every computer connected to the Net can publish a manifesto, broadcast audio and video eyewitness reports of events in real time, host a virtual community where people argue about those manifestos and broadcasts. Will only the cranks, the enthusiasts, the fringe groups take advantage of this communication platform? Or will many-to-many communication skills become a broader literacy, the way knowing and arguing about the issues of the day in print was the literacy necessary for the American revolution?…

The Scylla and Charybdis of which Howard warned– centralization-by-capital/political power and atomization-into-cacophony (whether via the pollution of manipulation/”fake news” or simple tribalism)– is now all too apparent… even if it’s not at all clear how we sail safely between them.  It’s almost 20 years later– but not too late to heed Howard’s call, which you can read in full at “How Will The Internet Influence Democracy?”

* Eric Schmidt, Executive Chairman of Google [as Howard’s 2000 insight dawns on him in 2017, source]

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As we try harder, we might recall that it was on this date in 1911 that financier and “Father of Trusts” Charles R. Flint incorporated The Computing-Tabulating-Recording Company as a holding company into which he rolled up manufacturers of record-keeping and measuring systems: Bundy Manufacturing Company, International Time Recording Company, The Tabulating Machine Company, and the Computing Scale Company of America.

Four years later Flint hired Thomas J. Watson, Sr. to run the company; nine years after that, in 1924, Watson organized the formerly disparate units into a single operating company, which he named “International Business Machines,” or as we now know it, IBM.

source