Social Media: Systematically Gaming the System…
As we reconsider acting on those Yelp reviews, we might recall that it was on this date in 1967 that “La Bateau,” a 1953 paper cut by Henri Matisse was hung in New York’s Museum of Modern Art… upside down. It remained on inverted display for 47 days. Genevieve Habert, a stockbroker, noticed the mistake (by comparing the hanging to the photo in the catalogue). As it was a Sunday night and there were no curatorial officials on duty, Habert informed the New York Times, which in turn notified Monroe Wheeler, the Museum’s art director… who had the piece rehung correctly on Monday.
