“Inspiration is hard to come by. You have to take it where you find it”*…
Dan Wieden explains how the infamous Gary Gilmore inspired him to create what is probably the most famous ad tagline ever: “Nike’s “Just do it” slogan is based on a murderer’s last words.”
* Bob Dylan
As we go for it, we might send cinematic birthday greetings to Shelton Jackson “Spike” Lee; he was born on this date in 1957. The creator of 35 films (and counting), he is an acute observer of race relations and the role(s) of the media in contemporary American life. One of his best-known films is Do the Right Thing.