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Posts Tagged ‘Macy’s

“All rising to great places is by a winding stair”*…

 

stairs

 

(Roughly) Daily will be on Thanksgiving hiatus until Monday the 2nd.  Meantime, with an eye to the massive meals that U.S. readers are likely to consume in the meantime…

George Schupp never expected to find himself in Robert De Niro’s apartment. Once the owner of a thriving a custom manufacturing company in Tulsa, Schupp’s business withered during the 1970s energy crisis.

Feeling aimless, Schupp and his business partner, Jim Walker, began wondering what else they could manufacture. Through creativity and fate, they ended up producing something so iconic that it transformed gyms around the world – and sculpted countless butts along the way.

Maybe that’s what De Niro was hoping for, when he invited Schupp into his home. It’s hard to know, all these years later. But the one thing the story shows is that even De Niro wasn’t immune to the allure of the StairMaster.

For a long time, gyms didn’t have machines, other than a stationery bike or two. The gym was a place for synchronized cardio classes, or free weights. The StairMaster, along with companies like Nautilus, transformed the gym into its current landscape, where rows of treadmills coexist with bikes, ellipticals and other contraptions.

stair_then

An early StairMaster

 

But how did the StairMaster climb from its humble Midwest origins to an Oscar-winning actor’s luxurious suite? It started with a chance encounter. In the midst of Schupp and Walker’s strategizing over how to transition into the fitness industry, they happened to meet a man named Lanny Potts.

When Walker showed up to buy Potts’ old car, the two fell into a meet cute so perfect it could have been scripted. Potts, it turned out, was an inventor. Soon, the trio met regularly to brainstorm. Walker and Schupp had the manufacturing know-how, and Potts brought promising ideas into the mix.

Seeking inspiration, Potts began reaching out to friends and associates. At one point, he made the fateful decision to approach his doctor, who proceeded to muse about the vexing problem of stair climbing. Did they know that climbing is excellent exercise, yet the descent can wreak havoc on shins and joints? They did not. But there it was, nearly perfect: A problem that needed a solution. And so they got to work.

In this way, the StairMaster’s history is almost the exact opposite of the treadmill’s. While the StairMaster is designed to minimize potential injury, the treadmill was specifically designed to inflict it. In 1818, a civil engineer named William Cubitt designed the treadmill as a ghoulish machine to punish prisoners…

Oprah

Oprah with the (newer model) StairMaster she called “my little friend”

 

A keystone of the modern gym: “The Story of the StairMaster.”

See also “From Oil to Oprah: An Oral History of the StairMaster.”

[image at top: source]

* Gautama Buddha

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As we work it off, we might recall that it was on this date in 1924 that the annual Thanksgiving Day parade started in Newark, New Jersey by Louis Bamberger at the Bamberger’s store was transferred to New York City by Macy’s.  Originally running from Harlem to the Macy’s store on Herald Square, The Macy’s Thanksgiving Day Parade is tied for second-oldest Thanksgiving parade in the United States with America’s Thanksgiving Parade in Detroit.  (Both parades are four years younger than Philadelphia’s Thanksgiving Day Parade.)

The balloons that have become the Macy’s Parade’s signature were introduced in 1927, when a Felix the Cat balloon took the place of the live animals that had previously been borrowed from the Central Park Zoo.

From the first Macy’s Parade:

elephants_21904_1370_10881

floa_01

source

 

 

Written by LW

November 27, 2019 at 1:01 am

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