(Roughly) Daily

Striking the right balance…

From National Geographic, an elegant plea for global balance…

As we reframe our sense of our place in the world, we might wish an expansive Happy Birthday to Walter E. Diemer; he was born on this date in 1904.  Diemer was working as an accountant for the Fleer Chewing Gum Co., when in 1928 he accidentally invented bubble gum while experimenting in his spare time with recipes for a chewing gum base.  Fleer sold a test batch in a Philadelphia grocery store, which sold out in one afternoon.  Diemer (who later became senior vice president of of the company) then taught Fleer salesmen how to blow bubbles, so they could demonstrate the product as they traveled from store to store selling the penny-a-piece gum.  Almost 3/4 of a century later, Diemer still could not believe that “all the bubble gum in the world came from my five-pound batch…”  The pink color of Diemer’s first batch is still standard.

Diemer and his Dubble Bubble (image source)

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